Reid All About it

MAY 29, 2020

Virtual event ebook. Ellipsis Partners and Achurch Consulting have been burning the midnight oil on a virtual events ebook that’s definitely worth checking out. This series of 15-minute videos cover hot topics and issues related to 501c organization management. Organizer: Robert Taflinger. Mon 6/1 at 1 p.m. 1 CAE credit.

San Diego 259

San Diego Strategy Conference North Carolina 259

EventMobi: Association Events

OCTOBER 19, 2023

If you run a membership organization, you know how important it is to engage and retain your members. After all, members are the lifeblood of your organization: they support your organization’s mission, attend events, and form your community! Here’s how to organize and execute your campaign in 9 simple steps!

How To 130

How To Discount Social Media Software 130

SilkStart

JULY 5, 2017

A typical AMS will contain a comprehensive set of features like a full website, email marketing, online invoicing and payments, member/company directories, donation campaigns, event management, a job board, and multi-chapter management. Will Association Management Software reduce redundancies in my organization?

Software 47

Software Association Management eBook Directory 47

Association Success

SEPTEMBER 23, 2020

Downloadable content is a popular inbound marketing tactic, and for good reason. This tactic allows your association to offer a free PDF worksheet, whitepaper, ebook or similar resource in exchange for the reader’s contact information. This type of bite-sized content allows readers to opt into a series of automated emails.

Content 78

Content How To Newsletter eBook 78

Higher Logic

MAY 29, 2020

Your organization needs to bring in new members to meet revenue goals, and often, this includes increasing the young member base. Download our eBook, Maximize Association Value with Engagement , for the full list of ways a community builds your association’s member acquisition and member engagement efforts. New Member Acquisition.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Higher Logic

JULY 19, 2018

or "Why am I being sent this email asking me to register for an event that I already registered for?". With the technology available at our fingertips today, we expect more from the organizations we affiliate ourselves with. Marketing automation can help you send effective, personalized content to each member.

Tips 159

Tips eBook Newsletter Marketing 159

Reid All About it

MARCH 17, 2017

If you want to learn how to use Google Analytics to make better decisions about content , check out this post from Content Marketing Institute – and the ebook it mentions. If your organization has a webinar scheduled in the next few weeks, please send me the link. Gmail users: beware the latest phishing attack. CMP credit.

DC 150

DC Washington America eBook 150

Reid All About it

JULY 21, 2017

Your weekly list of free webinars and events for the association community… Yesterday I went on an ebook buying rampage thanks to BookBub. If your organization has a webinar scheduled in the near future, please send me the link. Organizer: ASAE Partnership Professionals Network. Follow Blog via Email.

Las Vegas 231

Las Vegas DC Mooc Nevada 231

Reid All About it

OCTOBER 12, 2018

In fact, any organization that wants to effectively use its data needs this person on their team: the analytics translator. Harvard Business Review says, “Translators play a critical role in bridging the technical expertise of data engineers and data scientists with the operational expertise of marketing” and other front-line managers.

DC 170

DC Las Vegas Washington Review 170

MemberClicks

MARCH 28, 2023

The most valuable part of belonging to an organization is often the connections it provides. For that reason, fostering an online community has become non-negotiable for organizations looking to connect, engage and grow their membership. What types of organizations use online community software?

Membership Management 52

Membership Management Software Directory Course 52

Association Briefings

DECEMBER 19, 2020

The smart use of data can have a profound impact on all sectors of an association - membership, marketing, communications, meetings, education, and advocacy. In an association-based marcom ecosystem, data helps organizations make informed decisions and customize messages to the right audience. But what about zero-party data?

Marketing 52

Marketing eBook millennials Cost 52

Reid All About it

MARCH 23, 2018

WBT Systems shares some of the tips they learned from online marketing expert (and multi-millionaire course provider) Amy Porterfield about using webinars as lead generation for online courses. If your organization has a free webinar or other event coming up, please send me the link. Tax Reform and the Exempt Organization.

Case Study 45

Case Study Email Marketing DC Washington 45

MemberClicks

DECEMBER 13, 2022

It helps keep up the “brand” of your organization. The words you use, how formal you are and how you “talk” to your members through email give them a sense of the type of organization you are. For new members especially, email communication can help build relationships. Names, dates, prices, etc.

Tips 92

Tips eBook Email Marketing Price 92

Higher Logic

OCTOBER 11, 2018

If you’re an email marketer, you’ve probably heard acronyms like “SPF,” “DKIM,” and “DMARC” being tossed around with little explanation. People might assume you automatically understand these terms, but the truth is that many marketers’ grasp of these concepts is vague, at best. But using marketing automation?

Email Marketing 176

Email Marketing eBook Report Marketing 176

Reid All About it

APRIL 13, 2018

Does your email marketing program deliver the way you want it to? Whatever your answer, check out the helpful email deliverability tips from Ernie Smith at Associations Now. If your organization has a free webinar or event coming up, please send me the link. . – Organizer: Alexandria Brown Bag. Yes, no, maybe so?

DC 30

DC Washington Revenue Chicago 30

MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. It also offered a 15.22% conversion rate in 2021.

Newsletter 52

Newsletter Tips eBook Content 52

MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. It also offered a 15.22% conversion rate in 2021.

Newsletter 52

Newsletter Tips eBook Content 52

Higher Logic

OCTOBER 25, 2018

When you rely solely on an AMS to target every single objective, you’ll likely notice a natural shift to mediocrity, when other built-in tools could deliver better quality (such as email marketing, event registration, and website functionality). Web Tracking Is Your Marketing Automation Advantage. To Switch or Not to Switch?

Tools 176

Tools Member Experience Software Marketing 176

Higher Logic

NOVEMBER 27, 2018

You should bring in as much data as you think you’ll need during the integration, but then, you can hone in on a few usable pieces of data to improve your marketing automation campaigns. Email marketing is a piece of marketing automation, but marketing automation improves email marketing’s features exponentially.

Marketing 196

Marketing How To Email Marketing Tips 196